CES in Las Vegas remains one of the biggest technology events. Every year in January, the show connects the biggest technology companies in the world, the new generation of startups looking for innovative ideas, journalists and influencers from the world of technology, supermarkets looking for products to fill their shelves and tens of thousands of technology. enthusiasts trying to get a glimpse of what’s to come.
While not reaching the heights of a decade ago, this year’s show will have exhibitors, international press and attendees that will look a lot more like the pre-pandemic tech industry. Many aspects of the show will also be live-streamed to a global audience, a welcome holdover from the pandemic-dominated shows of the past two years.
This year’s 2023 edition will look a lot more like the CES you’ve seen in countless internet news stories and videos over the past two decades.
Nevertheless, four main questions will arise. We invite you to keep an eye on these questions:
1. Will big tech companies give us more than gimmicks?
At CES, big tech companies are known to show off concepts that no one will ever buy, such as 100-inch TVs, rollable screens, robots and single-pilot helicopters that parade around like flying cars. While inflation-stricken consumers certainly need some entertainment, this year’s CES would be welcome if major tech companies didn’t fall back on their old tricks and emphasize useful and more substantial innovations.
2. Can we be convinced to care about the metaverse?
For now, the Metaverse looks a lot like a lost puppy walking around smelling everything around it. There are certainly plenty of companies – from hardware manufacturers to NFT vendors – trying to find a place for themselves in the metaverse ecosystem, just in case.
We’ve got our eyes set on the next HTC Vive reveal on Thursday, January 5. Will HTC’s new headset make the metaverse more appealing? We will see. Sure, Apple’s long-awaited headphones are on their way to 2023, but Apple won’t be at the show, and no one knows how long we’ll have to wait to see what they’ve come up with.
3. Will AI start automating useful things?
AI broke into consumer consciousness in 2022 with Lensa, Dall-E, ChatGPT and other tools. She wowed us with her ability to produce human-like work and raised troubling ethical questions about intellectual property and fair attribution.
These ethical questions will only get worse in 2023. But AI’s biggest gains are likely to come from how smarter AI and machine learning will work behind the scenes to automate work and make life smarter. This is where the biggest opportunities lie, and we must hope that this year’s CES will show exciting projects and start-ups that will make people smarter and more efficient.
4. Will the best ideas be where you least expect them?
More than 3,000 companies will exhibit at CES 2023, and a third of them will be attending the show for the first time. While major TV vendors, PC makers and car manufacturers will grab much of the limelight, it’s smaller companies and entrepreneurs who will showcase the most innovative technologies. In the past, I’ve seen small startups come up with technologies years ahead of large companies, including things that were later integrated into mainstream products.
So expect the most innovative products at CES 2023 to likely come from companies you’ve never heard of.
Source: ZDNet.com
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