Meta and Google sentenced for lack of consent to data collection in South Korea

The Personal Information Protection Commission (PIPC), the South Korean equivalent of the National Commission for Computing and Liberties, condemned on September 14 Meta (ex Facebook) and Google for having violated the law on the protection of personal data. . The first is fined 30.8 billion South Korean won (about 22 million euros) and the second 69.2 billion South Korean won (about 50 million euros).

Parameters defined by default

The PIPC ruled that neither Meta nor Google properly collected consent from internet users in the process of collecting information when visiting websites and apps for targeted advertisements. For its part, the Mountain View firm did not clearly inform users of the collection and use of their behavioral data when they were browsing. The settings were set by default to consent to collection and use.

Similar accusations for Meta, which did not obtain the consent of users of its services to collect data in the context of targeted advertising. In addition to fines, both companies must change their behavior.

Heaviest penalties ever imposed

These are the heaviest penalties ever for violating South Korea’s personal data law, the PIPC said. Proof that the period of complacency towards the practices of big tech companies is over. In January 2022, the Cnil sentenced Google and Meta to fines of 150 million euros and 60 million euros respectively. She found that their websites did not allow users to refuse cookies as simply as to accept them.

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